News Releases 2015

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April 20, 2015

Honda Exhibits World Premiere of Concept D at Auto Shanghai 2015

BEIJING, China, April 20, 2015 – Honda Motor (China) Investment Co., Ltd. (HMCI), a wholly-owned Honda subsidiary in China, today exhibited at Auto Shanghai 2015* the world premiere of the Concept D, a concept model for a new SUV model under development.

*The 16th International Automobile & Manufacturing Technology Exhibition, 
Venue: National (Shanghai) Center for Exhibition and Convention
Press days: April 20-21, 2015, public days: April 22-29, 2015

The Concept D shows the direction of a mass-production SUV model which is currently being developed exclusively for the China domestic market as a top-end SUV model that offers high-quality driving and a spacious cabin.

Equipped with advanced safety technologies and other advanced features, a Concept D-based SUV model will go on sale from both Guangqi Honda and Dongfeng Honda, positioned as a new flagship model of Honda in China.

Concept D

Concept D

■Comment by Seiji Kuraishi, President of HMCI

“Including this Concept D, which is a proposal for a new value that only Honda can provide as the pioneer of the SUV market in China. We would like to continue providing attractive products equipped with our advanced technologies to our customers in China. Toward this end, we will accelerate the localization of our business in China.”