 |
| Honda further expands motorcycle production while strengthening auto production capacity. |
|
|
| Cumulative production of motorcycles reaches 10 million units |
| South America started importing Honda motorcycles in 1960. Local motorcycle manufacturing began in 1976 at Moto Honda da Amazonia, located in Manaus, in the Amazon region of Brazil. Today, Honda's share of the Brazilian motorcycle market stands at approximately 70%, and the cumulative number of motorcycles manufactured exceeded 10 million in August 2007. A total of 19 models are now produced locally, and the ratio of parts procured domestically comes to more than 80%. In 2009, Honda started manufacturing and sales of the world's first flexible fuel engines that run on a combination of ethanol and gasoline, thus maintaining Honda's environmental leadership. In Argentina, Honda's local production of motorcycles began in 2006. The opening of a new motorcycle factory in Peru in 2007 also expanded its output capacity in South America. Additionally, a wide range of power products is manufactured and sold in response to regional needs. |
|
| Increasing product capacity to meet South America’s growing demand for cars |
| In 1992, Honda began to import and sell cars in Brazil. Honda established Honda Automoveis do Brasil in 1996, opened an R&D office in Brazil, and began manufacturing the Civic there in 1997. In 2003, Honda began producing the Honda Fit* as Honda's second locally manufactured model, and in 2006, Honda launched the Fit FFV and Civic FFV in Brazil. These flexible fuel vehicles run on gasoline and ethanol, which has become very popular in that nation. Honda is also establishing a new automobile factory in Argentina, where continued market growth is expected. Together with Honda's factory in Brazil, this facility will assume shared responsibility for supplying cars to markets in South America. |
|
| *A model known as the Jazz in some countries. |
|
|
|
 |
|
 |
| WB20XT water pump |
|
 |
CG150 TITAN MIX
flex fuel motorcycle |
|
|
