Lahore, Pakistan – October 21, 2016: Honda Atlas Cars (Pakistan) Limited (HACPL) celebrated the 300,000 units of cumulative automobile production at its factory in Manga Mandi, Lahore. At the ceremony, an all-new 2016 Civic rolled off from the production line, commemorating the 300,000th unit produced. This remarkable milestone symbolizes Pakistani customers’ trust and strong support to Honda Pakistan. The company will continue its significant contribution to the country’s automobile business and demonstrates its commitment to long-term investment in the country.
Takahiro Hachigo, President, CEO & Representative Director of Honda Motor Co., Ltd.;
Noriaki Abe, Chief Operating Officer, Regional Operations (Asia & Oceania), Honda Motor Co., Ltd.; Toichi Ishiyama, President and CEO of Honda Atlas Cars (Pakistan) Ltd., and Mr. Aamir H. Shirazi, Group President, Atlas Group, attended the ceremony together with 1,600 HACPL associates to witness this historic moment.
Hachigo said, “Honda Atlas Cars has been presented in Pakistan automobile market for over 22 years and has always made the greatest efforts to provide best-quality products to our valuable customers. I would like to thank all Honda customers, who have made us proud to be a part of their Joy of Buying.”
HACPL started business operations in May 1994 with the launch of Civic, and added the City model to the production line-up in January 1997. HACPL achieved its 100,000-unit production milestone in December 2005, and the 200,000-unit production milestone in July 2012, a mere seven years later. The company achieved today’s cumulative 300,000-unit production milestone in only four years since then.
HACPL is committed to deliver products that exceed customer expectations and contribute to the development of Pakistan’s economy. With this commitment, the company has made continuous efforts to deliver best-quality products featuring the latest technologies and trendsetting features to its valuable customers for over 22 years. It also places a strong emphasis on corporate social responsibility activities to serve the Pakistani society better. Through these activities, HACPL strives to achieve its vision to become the company that Pakistani society wants to exist.
In celebration of 300,000-unit production milestone, HACPL announced that it is launching a special sales promotion for HR-V customers by giving away free Modulo Door Visor kit and Special Engine Oil package for all orders placed from 21st October to 21st November 2016.
Honda Pakistan’s automobile production milestones:
|May 1994||Commenced production|
|September 2003||Cumulative production reached 50,000 units|
|December 2005||Cumulative production reached 100,000 units|
|December 2006||Production capacity increased to 50,000 units per year|
|July 2012||Cumulative production reached 200,000 units|
|October 2016||Cumulative production reached 300,000 units|
About Honda Atlas Cars Pakistan Ltd:
|Capital investment:||1.428 billion PSK (Pakistani Rupee)|
|Capitalization ratio:||51% Honda Motor Co., Ltd.
30% Atlas Group
|Location:||Manga Mandi, Lahore, Pakistan|
|Representative:||Toichi Ishiyama, President and CEO|
|Business:||Automobile production and sales|
|Employment:||Approximately 1,600 associates|
|Start of production:||May 1994|
|Production Capacity:||50,000 units per year (2-shift basis)|
|Production Model:||Civic, City|
|Sales Model:||City, Civic, HR-V, CR-V, Accord|