GUANGZHOU, China, June 26, 2013 - Guangqi Honda Automobile Co., Ltd., Honda's automobile production and sales joint venture in China, today began sales of the CRIDER (Chinese name: 凌派), Honda's first model developed in China for Chinese market.
A new middle-class sedan, the CRIDER was developed primarily by Honda's Chinese associates exclusively for customers in China, with a focus on those who were born in 1980s, known for the energetic pursuit of their dreams. The CRIDER features a dynamic exterior design inspired by an image of a dragon, outstanding driving performance that realizes both power and fuel efficiency, spacious and comfortable cabin space, plentiful equipment such as a display audio system*1, and excellent safety and environmental performance.
The manufacturer's suggested retail prices start from 114,800 R.M.B. (approximately 1.84 million yen*2), making the vehicle more affordable to customers in China.
Honda will continue enhancing its product lineup in China to please more customers with its products.