Honda-The Power of Dreams
Honda Sets All-Time Record for Auto Production in Asia and China for the First Half of a Fiscal Year

October 25, 2010– Honda Motor Co., Ltd., announced a summary of automobile production, Japan domestic sales, and export results for the month of September 2010 and the first half of the current fiscal year (April-September 2010).

< Production >
First Half of Current Fiscal Year (April - September 2010)
Production in Japan for the first half of the current fiscal year experienced a year-on-year increase for the first time in four years (since the fiscal year ended March 31, 2007).
Production in regions outside of Japan for the first half of the current fiscal year experienced a year-on-year increase for the first time in two years (since the fiscal year ended March 31, 2009), including all-time record production in Asia and China for the first half of a fiscal year.

Worldwide production experienced a year-on-year increase for the first time in two years (since the fiscal year ended March 31, 2009).

September 2010
Production in Japan for the month of September 2010 experienced a year-on-year increase for the ninth consecutive month (since January 2010).
Production in regions outside of Japan experienced a year-on-year increase for the 11th consecutive month (since November 2009). This includes record production in Asia and China for the month of September.

Worldwide production experienced a year-on-year increase for the tenth consecutive month (since December 2009).

< Japan Domestic Market Sales >
First Half of Current Fiscal Year (April - September 2010)
Total Japan domestic market auto sales for the first half of the current fiscal year experienced a year-on-year increase for the third consecutive year (since the fiscal year ended March 31, 2009).

New vehicle registrations for the first half of the current fiscal year experienced a year-on-year increase for the third consecutive year (since the fiscal year ended March 31, 2009).

Sales of mini-vehicles for the first half of the current fiscal year experienced a year-on-year increase for the first time in four years (since the fiscal year ended March 31, 2007).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry's second best-selling car among new vehicle registrations for the first half of the current fiscal year, with sales of 90,074 units. Freed was the industry's fifth best-selling car with sales of 51,075 units. Step WGN was the industry's seventh best-selling car with sales of 43,335 units.

<Mini-vehicles - under 660cc>
Life was the industry's seventh best-selling car among mini-vehicles for the first half of the current fiscal year with sales of 32,895 units. Zest was the industry's tenth best-selling car with sales of 21,905 units.

September 2010
Total Japan domestic market auto sales for the month of September 2010 experienced a year-on-year decrease for the first time in 15 months (since June 2009).

New vehicle registrations experienced a year-on-year decrease for the first time in 18 months (since March 2009).

Sales of mini-vehicles experienced a year-on-year increase for the sixth consecutive month (since April 2010).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry's second best-selling car among new vehicle registrations for the month of September 2010 with sales of 14,622 units. Freed was the industry's third best-selling car with sales of 11,939 units.

<Mini-vehicles - under 660cc>
Life was the industry's ninth best-selling car in the mini-vehicle category for the month of September 2010, with sales of 4,883 units.

< Exports from Japan >
First Half of Current Fiscal Year (April - September 2010)
Total exports from Japan for the first half of the current fiscal year experienced a year-on-year increase for the first time in three years (since the fiscal year ended March 31, 2008).

September 2010
Total exports from Japan in September 2010 experienced a year-on-year increase for the seventh consecutive month (since March 2010).

PRODUCTION, SALES and EXPORTS (September 2010)

Worldwide Production
  *1st Half Fiscal Year ending March 31, 2011 September 2010 Year-to-Date Total
(Jan. - Sep. 2010)
Units vs.FY10 Units vs.'09 Units vs.'09
  Japan
486,496
+23.3%
94,950
+21.9%
740,961
+26.0%
  Outside of Japan
1,321,040
+20.5%
233,418
+4.7%
1,991,504
+29.7%
Worldwide Total
1,807,536
+21.3%
328,368
+9.2%
2,732,465
+28.7%


Production Outside of Japan
  *1st Half Fiscal Year ending March 31, 2011 September 2010 Year-to-Date Total
(Jan. - Sep. 2010)
Units
vs.FY10
Units
vs.'09
Units
vs.'09
  North America
649,343
+24.9%
110,058
+5.2%
979,973
+34.3%
  (USA)
476,410
+30.0%
80,257
+7.4%
720,504
+42.4%
  Europe
68,340
+108.8%
13,887
+14.0%
103,617
+134.2%
  Asia
527,905
+14.7%
93,605
+3.8%
791,723
+23.0%
  (China)
325,965
+5.7%
62,613
+3.1%
495,639
+15.9%
  Others
75,452
-9.0%
15,868
+0.2%
116,191
-1.3%
Overseas Total
1,321,040
+20.5%
233,418
+4.7%
1,991,504
+29.7%


Japan Domestic Market Sales
Vehicle type *1st Half Fiscal Year ending March 31, 2011 September 2010 Year-to-Date Total
(Jan. - Sep. 2010)
Units
vs.FY10
Units
vs.'09
Units
vs.'09
  Registrations
256,957
+16.0%
42,721
-11.7%
394,924
+23.9%
  Mini-Vehicles
85,021
+16.3%
14,274
+4.7%
131,235
+6.7%
Honda Brand Total
341,978
+16.1%
56,995
-8.1%
526,159
+19.1%


Export from Japan
  *1st Half Fiscal Year ending March 31, 2011 September 2010 Year-to-Date Total
(Jan. - Sep. 2010)
Units
vs.FY10
Units
vs.'09
Units
vs.'09
  North America
110,760
+63.1%
17,036
+60.4%
147,024
+27.4%
  (USA)
105,133
+60.7%
16,624
+58.0%
136,881
+27.6%
  Europe
23,220
-22.0%
3,932
+116.9%
32,933
-38.1%
  Asia
6,995
+44.2%
1,037
-25.9%
11,105
+29.4%
  Others
24,268
+99.7%
6,288
+102.6%
38,700
+74.0%
Total
165,243
+44.1%
28,293
+67.1%
229,762
+15.2%
*April-September 2010