News Releases 2010

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Corporate
Japan
May 28, 2010

Honda Sets All-Time April Record for Auto Production in Asia and China

May 28, 2010 - Honda Motor Co., Ltd. today announced a summary of automobile production, Japan domestic market sales, and export results for the month of April 2010.

<Production>
Production in Japan for the month of April 2010 experienced a year-on-year increase for the fourth consecutive month (since January 2010).

Production in regions outside of Japan experienced a year-on-year increase for the sixth consecutive month (since November 2009) including record production in Asia and China for the month of April.

Worldwide production experienced a year-on-year increase for the fifth consecutive month (since December 2009).

<Japan Domestic Market Sales>
Total domestic market sales for the month of April 2010 experienced a year-on-year increase for the tenth consecutive month (since July 2009).

New vehicle registrations experienced a year-on-year increase for the 13th consecutive month (since April 2009).

Sales of mini-vehicles experienced a year-on-year increase for the first time in 17 months (since November 2008).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry's second best-selling car among new vehicle registrations for the month of April 2010, with sales of 12,222 units. Step WGN was the industry's fifth best-selling car with sales of 7,256 units. Freed was the industry's seventh best-selling car with sales of 6,035 units.

<Mini-vehicles - under 660cc>
Life was the industry's seventh best-selling car among mini-vehicles for the month of April 2010, with sales of 4,979 units. Zest was the industry's ninth best-selling car among mini-vehicles for the month of April 2010, with sales of 3,628 units.

<Exports from Japan>
Total exports from Japan in April 2010 experienced a year-on-year increase for the second consecutive month (since March 2010).

PRODUCTION, SALES and EXPORTS (April 2010)

Worldwide Production

  April Year-to-Date Total
(Jan. - Apr. 2010)
Units
vs.'09
Units
vs.'09
 Japan
74,398
+30.4%
328,863
+31.2%
 Outside of Japan
219,910
+26.2%
890,374
+45.1%
Worldwide Total
294,308
+27.2%
1,219,237
+41.1%

Production Outside of Japan

  April Year-to-Date Total
(Jan. - Apr. 2010)
Units
vs.'09
Units
vs.'09
 North America
111,997
+16.5%
442,627
+44.8%
 (USA)
82,982
+23.4%
327,076
+58.2%
 Europe
11,854
-
47,131
+309.3%
 Asia
86,126
+28.2%
349,944
+39.6%
 (China)
58,814
+28.7%
228,488
+38.7%
 Others
9,933
-9.2%
50,672
+10.8%
Overseas Total
219,910
+26.2%
890,374
+45.1%

Japan Domestic Market Sales

Vehicle type April Year-to-Date Total
(Jan. - Apr. 2010)
Units
vs.'09
Units
vs.'09
 Registrations
36,707
+13.4%
174,674
+34.6%
 Mini-Vehicles
13,708
+0.2%
59,922
-5.8%
Honda Brand Total
50,415
+9.5%
234,596
+21.3%

Exports from Japan

  April Year-to-Date Total
(Jan. - Apr. 2010)
Units
vs.'09
Units
vs.'09
 North America
16,908
+116.1%
53,172
-3.9%
 (USA)
16,091
+138.8%
47,839
-1.6%
 Europe
5,883
-2.1%
15,596
-47.1%
 Asia
1,183
+109.8%
5,293
+23.3%
 Others
3,242
+60.3%
17,674
+45.9%
Total
27,216
+65.8%
91,735
-9.3%