News Release 2010
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CorporateApril 26, 2010

Honda Sets All-Time Fiscal Year Record for Auto Production in Asia and China


April 26, 2010– Honda Motor Co., Ltd. announced a summary of automobile production, Japan domestic market sales, and export results for the fiscal year ended March 31, 2010 (Fiscal Year 2010), as well as for the month of March 2010. Honda set all-time fiscal year records for production in Asia and China.

<Production>
Fiscal Year 2010 (fiscal year ended March 31, 2010)
Production in Japan for the Fiscal Year 2010 experienced a year-on-year decrease for the third consecutive year (since Fiscal Year 2008).

Production in regions outside of Japan experienced a year-on-year decrease for the second consecutive year (since Fiscal Year 2009), although production in Asia and China set all-time fiscal year records.

Worldwide production also experienced a year-on-year decrease for the second consecutive year (since Fiscal Year 2009).

March 2010
Production in Japan for the month of March 2010 experienced a year-on-year increase for the third consecutive month (since January 2010).

Production in regions outside of Japan experienced a year-on-year increase for the fifth consecutive month (since November 2009), including record production in Asia and China for any month.

Worldwide production experienced a year-on-year increase for the fourth consecutive month (since December 2009).

<Japan Domestic Market Sales>
Fiscal Year 2010 (fiscal year ended March 31, 2010)
Total Japan domestic market sales for the Fiscal Year 2010 experienced a year-on-year increase for first time in eight years (since Fiscal Year 2002).

New vehicle registrations experienced a year-on-year increase for the first time in two years (since Fiscal Year 2008).

Sales of mini-vehicles experienced a year-on-year decrease for the third consecutive year (since Fiscal Year 2008).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry’s second best-selling car among new vehicle registrations for the Fiscal Year 2010, with sales of 173,154 units. Insight was the industry’s sixth best-selling car with sales of 96,616 units. Freed was the industry’s seventh best-selling car with sales of 87,151 units.

<Mini-vehicles - under 660cc>
Life was the industry’s seventh best-selling car among mini-vehicles for the Fiscal Year 2010, with sales of 66,094 units. Zest was the industry’s ninth best-selling car among mini-vehicles, with sales of 41,247 units.

March 2010
Total Japan domestic market sales for the month of March 2010 experienced a year-on-year increase for the ninth consecutive month (since July 2009).

New vehicle registrations in March experienced a year-on-year increase for the 12th consecutive month (since April 2009).

Sales of mini-vehicles in March experienced a year-on-year decrease for the 16th consecutive month (since December 2008).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry’s second best-selling car among new vehicle registrations for the month of March 2010, with sales of 23,076 units. Step WGN was the industry’s eighth best-selling car with sales of 10,598 units. Freed was the industry’s ninth best-selling car with sales of 10,335 units.

<Mini-vehicles - under 660cc>
Life was the industry’s eighth best-selling car among mini-vehicles for the month of March 2010, with sales of 8,285 units. Zest was the industry’s tenth best-selling car with sales of 5,052 units.

<Exports from Japan>
Fiscal Year 2010 (fiscal year ended March 31, 2010)
Total exports from Japan for the Fiscal Year 2010 experienced a year-on-year decrease for the second consecutive year (since Fiscal Year 2009).

March 2010
Total exports from Japan in March 2010 experienced a year-on-year increase for the first time in 18 months (since September 2008).

PRODUCTION, SALES and EXPORTS (March 2010)

Worldwide Production
  *Fiscal Year 2010 March Year-to-Date Total
(Jan. - Mar. 2010)
Units
vs.FY09
Units
vs.'09
Units vs.'09
  Japan
901,775
-21.5%
93,771
+52.1%
254,465
+31.4%
  Outside of Japan
2,402,755
-0.8%
255,654
+65.8%
670,464
+52.6%
Worldwide Total
3,304,530
-7.5%
349,425
+61.9%
924,929
+46.1%


Production Outside of Japan
  *Fiscal Year 2010 March Year-to-Date Total
(Jan. - Mar. 2010)
Units
vs.FY09
Units
vs.'09
Units
vs.'09
  North America
1,152,009
-7.9%
126,270
+86.3%
330,630
+57.8%
  (USA)
827,946
-3.5%
93,617
+108.0%
244,094
+74.9%
  Europe
99,346
-43.1%
13,887
-
35,277
+206.4%
  Asia
991,999
+20.1%
99,277
+35.1%
263,818
+43.8%
  (China)
652,596
+28.1%
65,283
+35.7%
169,674
+42.6%
  Others
159,401
-7.1%
16,220
+25.9%
40,739
+17.1%
Overseas Total
2,402,755
-0.8%
255,654
+65.8%
670,464
+52.6%


Japan Domestic Market Sales
Vehicle type *Fiscal Year 2010 March Year-to-Date Total
(Jan. - Mar. 2010)
Units
vs.FY09
Units
vs.'09
Units
vs.'09
  Registrations
503,841
+28.8%
60,455
+33.6%
137,967
+41.6%
  Mini Vehicles
158,429
-16.2%
20,601
-6.2%
46,214
-7.4%
Honda Brand Total
662,270
+14.2%
81,056
+20.6%
184,181
+25.0%


Export from Japan
  *Fiscal Year 2010 March Year-to-Date Total
(Jan. - Mar. 2010)
Units
vs.FY09
Units
vs.'09
Units
vs.'09
  North America
133,479
-54.9%
15,254
+8.1%
36,264
-23.6%
  (USA)
124,405
-54.2%
13,338
+11.5%
31,748
-24.2%
  Europe
45,725
-67.8%
5,226
+1.4%
9,713
-58.6%
  Asia
12,287
-59.2%
1,618
+40.2%
4,110
+10.2%
  Others
38,519
-63.5%
5,949
+187.1%
14,432
+43.0%
Total
230,010
-59.9%
28,047
+24.7%
64,519
-23.9%
*April 2009-March 2010
Related Links

· Honda in Japan
· Honda Motor Co., Ltd.
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