News Releases 2009
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CorporateJapanJanuary 28, 2009

Honda Sets All-Time Calendar Year Production Record for Regions Outside Japan and Worldwide Production

TOKYO, Japan, January 28, 2009– Honda Motor Co., Ltd. announced a summary of automobile production, Japan domestic sales, and export results for the calendar year 2008 as well as for the month of December 2008.

<Production>
Calendar Year of 2008
Production in Japan experienced a year-on-year decrease for the second consecutive year (since 2007).

Due primarily to increased production in Asia, production in regions outside of Japan experienced a year-on-year increase for the 12th consecutive year (since 1997).

Worldwide production also experienced a year-on-year increase for the 12th consecutive year (since 1997).

Honda set an all-time record for calendar year production in regions outside of Japan and worldwide production as well as production in Asia and China.

December 2008
Production in Japan experienced a year-on-year decrease for the second consecutive month (since November 2008).

Production in regions outside of Japan experienced a year-on-year decrease for the third consecutive month (since October 2008).

Worldwide production experienced a year-on-year decrease for the second consecutive month (since November 2008).

<Japan Domestic Market Sales>
Calendar Year of 2008
Due mainly to strong sales of Fit and Freed, total domestic auto sales in calendar year 2008 experienced a year-on-year increase for the first time in four years (since 2004).

New vehicle registrations experienced a year-on-year increase for the first time in four years (since 2004).

Sales of mini-vehicles experienced a year-on-year decrease for the second consecutive year (since 2007).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry’s best-selling car among new vehicle registrations for calendar year 2008 with sales of 174,910 units. Freed had sales of 50,646 units.  

<Mini-vehicles - under 660cc>
Life was the industry’s fifth best-selling car among mini-vehicles for calendar year 2008, with sales of 97,129 units. Zest had sales of 42,341 units.

December 2008
Total domestic sales for the month of December 2008 experienced a year-on-year decrease for the second consecutive month (since November 2008).

New vehicle registrations in December experienced a year-on-year decrease for the second consecutive month (since November 2008).

Sales of mini-vehicles in December experienced a year-on-year decrease for the first time in two months (since October 2008).

<Vehicle registrations - excluding mini-vehicles>
Fit was the industry’s best-selling car among new vehicle registrations for the month of December 2008, with sales of 9,910 units. Freed was the industry’s sixth best-selling car with sales of 4,918 units.  

<Mini-vehicles - under 660cc>
Life was the industry’s third best-selling car among mini-vehicles for the month of December 2008, with sales of 10,652 units.

<Exports from Japan>
Calendar Year of 2008
Total exports experienced a year-on-year decrease for the first time in five years (since 2003).

December 2008
Total exports from Japan in December 2008 experienced a year-on-year decrease for the third consecutive month (since October 2008).

PRODUCTION, SALES and EXPORTS

Worldwide Production
  Calendar Year 2008 December *Fiscal Year 2009
(Apr.-Dec.2008)
Units
vs.07
Units
vs.07
 Units vs.FY08
  Japan
1,264,387
-5.1%
108,114
-1.5%
954,747
-3.3%
  Outside of Japan
2,692,994
+4.4%
169,180
-11.0%
1,983,776
+1.8%
Worldwide Total
3,957,381
+1.2%
277,294
-7.5%
2,938,523
+0.1%
*(April 2008-March 2009)


Production Outside of Japan
  Calendar Year 2008 December *Fiscal Year 2009
(Apr.-Dec.2008)
Units
vs.07
Units
vs.07
Units
vs.FY08
  North America
1,421,427
-0.8%
86,594
-8.8%
1,041,449
-1.9%
  (USA)
987,169
-2.8%
62,382
-7.1%
718,278
-4.3%
  Europe
230,423
-3.1%
11,899
-27.6%
163,021
-9.3%
  Asia
858,537
+10.3%
59,190
-11.6%
642,574
+6.6%
  (China)
517,571
+11.7%
36,889
-16.9%
390,317
+7.1%
  Others
182,607
+39.6%
11,497
-1.1%
136,732
+29.9%
Overseas Total
2,692,994
+4.4%
169,180
-11.0%
1,983,776
+1.8%
*(April 2008-March 2009)


Japan Domestic Market Sales
Vehicle type Calendar Year 2008 December *Fiscal Year 2009
(Apr.-Dec.2008)
Units
vs.07
Units
vs.07
Units
vs.FY08
  Registrations
423,571
+6.4%
27,498
-25.3%
293,617
+2.5%
  Mini-Vehicles
200,928
-10.2%
18,261
-5.6%
139,175
-14.1%
Honda Brand Total
624,499
+0.4%
45,759
-18.5%
432,792
-3.5%
*(April 2008-March 2009)


Export from Japan
  Calendar Year 2008 December *Fiscal Year 2009
(Apr.-Dec.2008)
Units
vs.07
Units
vs.07
Units
vs.FY08
  North America
346,975
-16.2%
28,957
-28.5%
248,470
-21.2%
  (USA)
323,751
-17.1%
27,215
-29.7%
229,493
-22.7%
  Europe
136,663
+15.2%
11,285
+51.3%
118,532
+41.9%
  Asia
37,887
+28.1%
1,671
-40.8%
26,418
+7.4%
  Others
128,783
-11.0%
9,980
-17.8%
95,364
-13.8%
Total
650,308
-8.0%
51,893
-17.5%
488,784
-8.5%
*(April 2008-March 2009)


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