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Power ProductsJapanFebruary 26, 2008

Japan International Boat Show 2008 in Yokohama

—Honda Display Overview—

TOKYO, Japan, February 26, 2008– Honda Motor Co., Ltd. announced that it will display its full lineup of 4-stroke marine outboard engines at the Japan International Boat Show 2008 in Yokohama (Thursday, March 6 ~ Sunday, March 9, 2008 at Pacifico Yokohama in Yokohama, Japan). At this, largest marine exhibition in Japan, Honda will unveil two new mid-sized marine outboard engines that combine outstanding performance with superior fuel economy.

New 4-stroke mid-sized marine outboard engine   BF225 4-stroke marine outboard engine

New 4-stroke mid-sized marine outboard engine

BF225 4-stroke marine outboard engine

The theme of the Honda exhibit will be “combining boating pleasure with superior fuel economy”. In addition to featuring a lineup of 18 Honda 4-stroke marine outboard engines, from the smallest (2HP) to the largest (225HP), the display will convey the evolution of Honda’s marine outboard performance, backed up by the development history and technologies of the environmentally responsible 4-stroke engine, while presenting a diversity of boating styles featuring Honda marine outboard engines. There will also be an exhibit introducing Honda’s efforts to preserve the global environment through ongoing beach cleaning activities, featuring Honda’s own original towable beach cleaner.

Japan International Boat Show 2008 in Yokohama—Exhibition Overview

The Japan International Boat Show is Japan’s largest marine exhibition, with some 200 corporations and groups participating from Japan and around the world. The exhibition, which includes both indoor displays (inside Pacifico Yokohama) and an adjoining, specially constructed, floating exhibition facility, will present event-goers with a diverse array of marine leisure products and information, including exhibits of everything from marine outboards and other marine products to large boats and yachts.

Venue: Pacifico Yokohama (exhibition halls A, B, C, D); specially constructed pier in the Pacifico Yokohama district
* Honda display location: exhibition hall B-69

Duration: 4 days, from March 6~9, 2008 (Thursday ~ Sunday)
Open 10:00~18:00
*On March 6, the event will open to the public at 12:00 following an opening ceremony at 11:45

Organizer: Japan Boating Industry Association (JBIA)
Admission: Adult (high school student or older): ¥1,000 (incl. tax) at the door
Children (junior high school and younger) are admitted free

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