In 2011, we announced the Triple Zero concept to help us address the greatest challenges to our business: climate change, energy issues, and resource problems.

For climate change, our aim is to achieve zero well-to-wheel CO2 emissions (see note) by developing renewable energy technologies that will allow us to generate our own energy, such as solar panels and bioethanol.

For energy issues, our aim is to achieve zero energy risk by developing energy management technologies, one example of which is our Honda Smart Home System (HSHS). And for resource problems, our aim is to achieve zero waste by expanding reduction, reuse, recycling efforts (the 3Rs). By pursuing these goals through our own technologies and business activities, we at Honda hope to lead the way to building economies with zero environmental impact.

Note:

Well-to-wheel: Typically, all steps from extracting petroleum resources to their use as fuel in a vehicle. It can also refer to the life cycles of non-petroleum energy resources, from generation to their final use in propelling a vehicle.